Transportation, Utility and Complex Industries

Catapult Strategy helps complex organizations see their world through a different lens to be more agile and innovative in the face of change.

From global ports and airports to utilities and resources to all levels of government, we bring extensive experience working with diverse institutions with complex needs and broad stakeholders.

Like ambitious private businesses, public companies and institutions must anticipate the evolving needs and expectations of customers, community, stakeholders, regulators and quasi-official agencies. Public sector institutions and government are realizing they must behave more entrepreneurial by anticipating technology advancement and disruptive trends that impact its operations. Change is everywhere, the impact of the shifting and ageing population, public temperament, urban densification, environmental challenges, financial constraints, outdated infrastructure, inefficiency, and technology. Management of public and political opinion is critical and issue management is always a challenge.

Our Expertise

Market Research: Gain knowledge and insights into current perceptions, market intelligence, trends and unmet stakeholder needs to find new avenues to growth and risk reduction.

Communications: Our highly strategic and nuanced messaging help you connect with disparate audience segments to advance business goals.

Rebrand: A differentiated, compelling brand and value proposition that resonates with your customers, community and employees.

Do more with less: Experience team laser-focused on cost-effective results.

Marketing: We plan, prioritize and create campaigns and content that shift perceptions and behaviors to achieve tangible business results.

Special initiatives: Offload new initiatives to our expert leadership so you can focus on bigger issues. From planning to execution details, we take responsibility for it all.

Having led numerous social marketing and community consultation initiatives for complex businesses and public sector institutions. We understand the sensitivities and nuances of communicating with diverse stakeholders and how to use research insights to uncover key drivers that motivate action, remove barriers, shift perceptions and behaviours. We will do the same for you.

 

For complex businesses and institutions, Catapult offers a welcome alternative to traditional consultancies, agencies and research firms. > Say hello.


Learn more about our industry expertise.