Growth Focused. Insights Driven.

Catapult Strategy consultants’ accomplishments in the c-suite leading businesses, at national marketing agencies and as entrepreneurs in the trenches building businesses, means we get it. 

Our consultants understand the day-to-day realities of leading a business. We see the big picture and connect the dots, providing expert counsel, leadership, and management. 

A region near you. While we bring National and North American experience we choose to work locally focusing on the Pacific Northwest and Western Canada.

Why choose Catapult Strategy?

Hybrid expertise

Our uncommon blend of executive business and operations leadership overlaid with marketing, digital, and brand expertise is a core difference. We connect brands, people, processes, technology and strategies.

Senior Consultants

Our structure provides you with direct access to a highly experienced senior consultant. No filter. Expert consultant and fractional leadership to plan, advise, anticipate and execute with precision. Delivering you peace of mind and predictable outcomes.

Business value

We understand the importance of making the most of people and budgets. Our data and process-driven approach consistently drives bottom-line results.

Complex Industry Experience

We are leaders and collaborators. We apply our knowledge as executives leading large, complex initiatives across varied sectors to advise, anticipate, mitigate, streamline and deliver exceptional project outcomes.

Apply our senior, highly experienced team to your business. > Consult with us.

Strategic Consultants

Rolling up our sleeves to help businesses reinvent, scale and achieve impressive growth objectives.

Catapult is a senior team of marketing, communications, digital and brand strategists. We are hands-on, visionary, and collaborative, and bring a unique perspective that translates into tangible results.


Monique Janower – Fractional CMO / Strategic Advisor / Brand & Digital Transformation Leader

Monique Janower is a strategic leader and all-star performer with an unabated commitment to delivering bottom-line results over 20 years. Uniquely capable with executive-level experience in business leadership, operations, marketing and digital (COO, CMO, CDO roles) Overlaid with expertise working with complex issues and stakeholder engagements (community, government, industry), in public & private businesses.

Recognized as one of Canada’s top female entrepreneurs, she founded, built and sold a successful mid-sized marketing communications agency and has served on executive teams of two notable real estate development firms.

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A hands-on consultant to Canadian and US businesses, Monique supports business leaders by unlocking critical insights, giving leaders a new lens to see their customers, competition, and organization. Translating data to anticipate trends, redefine value propositions, strategic & operational plans, optimize marketing performance, implement processes and technology to delight customers throughout their journey, engage employees, drive efficiency and shareholder value.

She applies her business problem-solving to start-up, expansion, IPO and business turnaround situations to propel organizational success.

Verticals expertise includes: real estate, energy, utility, technology, lottery, retail franchise, professional sports, e-commerce, higher education,  telecommunications, resource, transportation and governments.




Wayne McKay, Senior Financial Services Expert

Wayne is a highly regarded marketing expert with unparalleled knowledge of financial services. Having worked for some a number of the most respected institutions in Canada.

He has a proven track-record, following a banking career in Manitoba/Ontario, Wayne joined Vancity where he served for 26 years. He was a branch manager, controller, and established/managed the IT, Administration, HR, Operations departments before retiring as SVP, Marketing & Member Services.

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Wayne chaired Central Data Systems and introduced computer services for credit unions. Later he launched the first fully online system for Financial Institutions in Canada. He also pioneered the development of services such as daily interest savings accounts, ethical funds, Visa, Teleservice and was tasked with changing the name from City Savings to Vancity.

As the next milestone in his career, he founded McKay Lenarduzzi Marketing, an agency that acted for 35 credit unions while representing professional athletes/teams and staging international soccer matches. He worked as a coach/mentor and assisted boards with mergers, branding and governance issues.

In 2002 Wayne joined Westminster Savings as VP Marketing overseeing promotions, communications and consolidating their two brands while opening three branches.

Wayne provides an in-depth understanding of the financial sector, and leadership and consultation based on his vast skill-set and experience.

Monique and her team were intimately involved in redefining our college’s future strategy. Their magic was looking beyond obvious research to distinct audience insights that resulted in a compelling, authentic and lasting brand.

Sarah Zimmerman, Director Communications and Public Relations, Coast Mountain College